
Our Manifesto
We believe…
We believe that there are too many generic yoga mats filling the space and not enough individuality and creative self-expression
We believe the soul of our printed textiles combine with a natural rubber (biodegradable base) comes from the intention with which it is created and the attention with which it is prepared
We believe premium yoga mats must create a sanctuary - the sanctuary for the healing to occur, combine with the feeling of the intimately familiar
We believe premium yoga mats must be irreverent
We believe it is more humane to go with a natural tree rubber material cultivated from Brazilian rubber tree sap than choose a foam mat that will inevitably be tossed in our Creator’s landfill
We believe in quality over quantity
We believe the future of health and wealth lies in craftsmanship
We believe in the soulful power of thoughtful hands: meticulously hand-crafted, limited edition prints, dutiful farmer’s harvested rubber tree sap, and handshake agreements that never go out of style
We believe in the passionate souls who look forward to the future with open-minds, broken hearts on the mend, and a burning desire to flip the mundane into a burning thirst for connection
We believe in Noble Peace Prize Winner Pablo Neruda’s “Ode Alla Vita”: Let's try and avoid death in small doses, reminding oneself that being alive requires an effort far greater than the simple fact of breathing. Only a burning patience will lead to the attainment of a splendid happiness.
We believe our life-experiences in Southern California and across the globe made us this way
We believe we/you should put away our modern tools and take the time to ground down and reconnect
And we believe that explanation kills art. Therefore, forget about all of this
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ALLA VITA
Our Story
Alla Vita© began selling a unique collection of 100% natural rubber yoga mats in the Spring of 2015.
Inspired by our California roots, Alla Vita© embodies the culture and style of the Golden state. Created by yogis for yogis, we make authentic, natural rubber yoga mats printed in limited-edition collections.
And since one of our goals is to add to the beauty of this world, with the least environmental impact, we make each mat with 100% natural rubber harvested from the Brazilian rubber tree sap. good looks don't always have to kill.
